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Privacy Policy

Privacy Policy

Last Revised: 4/14/2014

This Privacy Policy ("Policy") describes how Johnson Brothers Coffee Roasters, Inc. ("JBC") collect, use and disclose the personal information of customers through our websites and online services, including JBCcoffeeroasters.com, johnsonbrotherscoffee.com and other JBC owned or operated websites and online services that link to this policy (collectively, the “Sites”), through our programs, in our physical store and the physical stores of vendors ("Services"). This Policy does not apply to websites and services that display or link to different privacy statements. Websites and services co-branded with other partners may display or link to a joint privacy statement or separate privacy statements of our partners in addition to our Policy.

What Type of Information Does JBC Collect?

Personal Information that may be collected by JBC may include:

• Name, postal address, phone number, and e-mail address.

• Financial account information, such as credit card number and other payment information.

We may also collect information about you such as:

• If you create an account - your username, password, and email address

• If you buy goods at our stores or through our programs or otherwise - what you buy, where you buy, how frequently you buy and rewards you earn (if any).

• If you use our mobile applications - information such as your device ID, your location and stores near you and visited by you may be collected.

We may automatically collect website use information when you visit our Sites. This information may include information about your Internet service provider, your operating system, browser type, domain name, Internet protocol (IP) address, your access times, the website that referred you to us, the Web pages you request, and the date and time of those requests. Our collection of website use information may involve the use of cookies. Cookies are small data files stored on your hard drive by a website. Among other things, cookies help us improve our Sites and your experience. We use cookies to see which areas and features are popular and to count visits to our Sites.

Web beacons are electronic images that may be used on our Sites or in our emails. We use Web beacons to deliver cookies, count visits, understand usage and campaign effectiveness and to tell if an email has been opened and acted upon. JBC may also collect aggregated data or anonymized data that does not directly identify you. We may combine information we collect about you with information we receive from third parties.

How Does JBC Use Information About You?

JBC may use information about you for purposes described in this Policy or disclosed to you on our Sites or with our Services. For example, we may use information about you to:

• Process and manage your purchase and use of JBC products and services, including your accounts and program participation.

• Respond to your customer service inquiries, post your comments or statements on any blog or other online forum maintained on our Sites, or take other actions in response to your inquiries or other Site activities.

• Communicate with you about your orders or purchases, your services, accounts and program participation, and your requests for information.

• Communicate with you about our brands, products, events or other promotional purposes, including co-branded offers and affiliate and partner offers.

Does JBC Share Personal Information with Third Parties?

JBC shares your personal information in limited ways.

• We may share information with companies that provide support services to us (such as credit card processors, mailing houses or website hosts) and that help us market our products and services (such as email vendors). These companies may use information about you to perform their functions on our behalf.

• We may disclose specific information (i) upon lawful request, in response to legal process, and when required to comply with laws, (ii) to enforce our agreements, corporate policies, and terms of use or (iii) to protect the rights, property or safety of JBC, our employees, agents, customers, and others. • If you participate in any blog or other online testimonials on our Sites, any personal information that you post on our Sites may be shared with other forum participants and Site visitors.

• In the event of a merger, acquisition, financing, or sale of assets or any other situation involving the transfer of some or all of our business assets, JBC may disclose personal information to those involved in the negotiation or transfer.

• We may share personal information about you with others with your consent.

We may also share aggregated or anonymized information that does not directly identify you.

What Choices Does JBC Offer About Personal Information?

JBC offers choices for you to request to update or change your personal information and how we communicate with you. Here are some of the ways you can request changes:

• Follow the opt-out instructions in promotional emails we send you.

• Email laura@JBCcoffeeroasters.com

If you opt out of receiving promotional communications from us, we may still send you non-promotional communications such as emails about your accounts or our ongoing business relations.

You can usually choose to set your browser to warn you when a cookie is being sent or to remove or reject cookies. Each browser is a little different, so look at your browser Help menu to learn the correct way to modify your cookie settings. If you choose to remove or reject cookies, it will affect many features or Services on our Sites.

How is Personal Information Secured?

JBC takes reasonable steps to maintain appropriate physical, technical and administrative security to help prevent loss, misuse, unauthorized access, disclosure or modification of personal information.

While we take these reasonable efforts to safeguard your personal information, no system or transmission of data over the Internet or any other public network can be guaranteed to be 100% secure.

Privacy Policy Updates

We may update this privacy policy from time to time. When we do so, we will post the new privacy policy on this page and change the date at the top of the policy.

We encourage you to check the date of our privacy policy when you visit this Site for any updates or changes. We will notify you of any modified versions of the privacy policy that might materially affect the way we use or disclose your personal information.

Questions and Feedback

We welcome your questions, comments and concerns about privacy.

You may contact us at:

Johnson Brother’s Coffee Roasters, Inc.

PO Box 7561

Madison, WI 53707-7561

(608) 256-5282

laura@JBCcoffeeroasters.com